About Us

The Lighthouse Advisory Group is a unique business that combines the best elements of a traditional financial advisor and an insurance broker. As a hybrid of the two, we are able to source and deliver custom programs that seamlessly protect you, your family and your business.

Ryan Lay

Owner

Ryan Lay has diligently built his path to independence with a strong blue-collar work ethic and a passion for education. Growing up in Mchenry, Illinois, Ryan loved the outdoors and spent his summers working with his dad, learning the value of hard work. He developed a passion for teaching and attended Illinois State to pursue a degree in education. After a meeting with an advisor piqued his interest in financial services, he shifted his studies and began a career as a captive agent for a large firm.

Because Ryan valued education, he continued cultivating knowledge as he grew his client base. He also began to understand that the company he worked for, like many big-box firms, was too focused on the sales tactics that would most benefit the company instead of looking at strategies that would most benefit the client. For this reason, Ryan chose to forge a new path to independence and launched Lighthouse Financial Advisory, a firm that prioritizes education and carefully crafts plans that help guide people down the path to freedom.

With over fifteen years of experience, Ryan uses his knowledge and expertise to impact the community by connecting with people, identifying their needs, and illuminating the path to help get them to independence. Leading with integrity, Ryan designed his path to be set apart by innovation and education, connecting with clients and collaboratively building customized plans that help them live lives of freedom.

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Maximize & Protect Your Family & Business Asset Base

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About Us

Ryan Lay

Owner

Maximize & Protect Your Family & Business Asset Base

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